2. Vary the
height of items in your display and make it easy for customers to see all of
3. Have a
mirror available for customers who wish to try on your jewelry.
4. Step out
from behind your table/booth from time to time to see how it looks. Take a few
moments to tidy up the things that have been picked up and put back down.
plenty of items to sell, accounting for different tastes, and offer jewelry at
a variety of price points.
6. Place a tag
or sticker on each item which includes your name/contact information and the
price. Some people don't like to ask about the price of items.
7. Make an
inventory list to track what sells so the next time you'll have an idea what
people are most interested in.
8. Bring plenty
of change for cash sales and accept credit cards if possible.
9. Set out business
cards for those shoppers who may not purchase from you at the show, but may be
interested in ordering later or may share your card with a friend.
10. Be friendly
and smile. Be willing to share something about your process, your ideas, or
what makes your handmade jewelry so special!
some of the jewelry you are trying to sell.
12. Wrap the
purchases in pretty bags or boxes for an extra-special touch.
Check out the "Sell & Tell" column in the Spring 2010 issue of Jewelry Stringing for great tips from jewelry artist Toni McCarthy on selling at outdoor shows!
I'm sure there are plenty of tips I haven't thought of, so please share
yours in the comment section below!